Statistical Surveys:
Statistical Surveys are used to collect information about the
population. These surveys are used to measure political polls, for governmental
use, health, social activities, and marketing research. The surveys will focus
on facts or opinions, depending on the type of the information the company or
institution is looking for.
The questions on this type of survey are standard and structured.
Questions are offered in an order that will not influence a response to
questions that came after. They are standardized so that the questions remain
general and reliable. Every person receiving the survey will receive the exact
same questions.
Serial Surveys:
These surveys repeat the same questions at different times to
track changes in opinion. There are two types of serial surveys. Cross–
Sectional Surveys are given to a variety of different people at the same time,
and Longitudinal Surveys are given to the same person at different intervals of
time.
Delivering Surveys to the Public:
Telephone Surveys– Are a popular way to get public opinion and are
low in cost. This type of survey is limited in capacity because the responder
is not able to view, smell, or touch the product. An oral representation of the survey is represented. Mail
Surveys– The survey is mailed to the respondent and are returned in the same
manner. When bought in bulk, postage is usually quite reasonable, making this
type of delivery cost effective. The biggest drawback to this type of survey
delivery is the long wait to receive all of the responses, sometimes several
months.
Online Surveys– Web surveys are sometimes preferred over email
because the response rate is instantly available. Online surveys can be lower in
cost to the company, and more convenient for the person filling them out
because they are automated. In-Home Surveys– People are interviewed at their
door or in their home. These surveys are very high in cost and the company will
get about a 40 to 50% response. Man-on-the Street Surveys– Surveys taken by
those encountered outdoors. Many times a booth is set up with an interviewer.
The questions can be asked orally, or the respondent may be asked to fill out a
written survey.
A GOOD PLACE TO START
Before you start participating in free paid surveys there are a
few things you will need to do. The first thing to do is to find the best
survey sites to sign up with. You are doing this to make money so you will want
to sign up with the sites that pay you per survey. There are also survey sites
that reward you with chances to win prizes and cash by giving you a chance at a
drawing. These sites are not the ones you want.
To start with there are directories with information on survey sites
that will pay you for participating in their marketing programs. You will want
to have an email account specifically for your paid surveys. This will help you
keep track of your surveys and you will not need to sift through other mail to
find a survey.
The Starter Directory is one place to start, but you need to know
that these sites will send out more invitations than others. There is also a
Featured Directory that all surveys listed will be free to participate in. If
you are signing up from both directories, you will need to take care that you do
not sign up for a site more than once. Some sites are featured in both
directories. It will help if you check out the entire site. This will help you
become more familiar with the type of surveys you will be taking and why.
Tidak ada komentar:
Posting Komentar